People love to talk about SEO, especially business owners.  It’s become a buzz topic and many of the folks (especially small business owners) that catch wind of it will do the minimum that they’re aware of – which often consists of stuffing their website full of keywords. I’ve had many conversations with business owners that [...]

“I could just see the power and determination in his eyes!” That’s exactly how a friend of mine described someone she had recently met at a meetup for internet upstarts.  She was certain, without a doubt, that he was going places.  I share her opinion.  Once you have that determination, the education and skill learning [...]

SEO is a booming industry right now and a lot of business owners are beginning to fall in line more readily for optimizing their sites.  In particular, Ecommerce sites are seeing the benefits of optimization within their setups – especially on product pages. The question turning up though is: ‘how should a business handle expired [...]

When you consider article marketing, SEO experts and consultants see articles in a different light than a normal reader – different eyes completely actually.  There’s a deeper knowledge of search engine optimization that factors in user behavior, element format, keyword density and placement, etc.  It all appears more like a series of building blocks or [...]

SEO is only successful when it effectively gives results to your site on a consistent basis.  This means sustained results.  It also means a low rate of bounce and at minimum an average conversion rate on top of elevated traffic.  If your users find your site distasteful, unsatisfying, or you’re just not speaking the same [...]

When you’re developing content on your site, it’s important to create a careful mix of SEO content vs customer content.  They should mess well together.  Content written for search engine placement is often ugly with little regard for the end user.  Honestly it shouldn’t even exist.  Content must be carefully put together so that it [...]