If you’re an individual or organization that’s not well versed in search engine optimization, it’s a good idea to just take the initial financial jump and work with SEO specialists that provide professional services.  Unfortunately once the popularity of SEO began to rise, “specialists” popped up all over the net, offering a lot of cookie [...]

There’s a lot of conversation among business owners about whether or not an SEO strategy can be beneficial to their business.  Small business owners in particular are often worried about the investment and time it takes to get ranked, and whether the process will even work for their business. A lot of that confusion stems [...]

SEO can be a confusing and daunting task for any new marketer or business owner.  With all the chatter about things that can go wrong it’s no wonder that small business owners and other marketers don’t even want to touch SEO techniques. There’s different methods, different reasons to do SEO, different channels.  With all the [...]

Any business owner knows the importance of website traffic.  It’s not about just those folks that pop into the site for a look around either, I’m talking about the ones who stay and play – the targeted group that you hit with your marketing efforts.  If you’re not generating that targeted traffic for your site [...]

Google along with the other major search engines have dropped multiple hints about bounce rates having a negative impacts on site rank.  It makes sense, and some companies have already felt the pinch.  It makes sense that a site that has issues either in design or content, regularly causing users to bounce, is going to [...]

Is “Don’t talk about SEO” I couldn’t resist.  Now let’s clarify up front that a statement like the title of this blog post is ludicrous, and I find that there are more and more “experts” making claims like this within their site pages and blogs. They use this statement and follow it with their own [...]

I can’t imagine there are many people who like to have their content swiped.  It’s one thing to have your site, article, blog post etc used as a reference piece in developing additional content (that can be quite flattering) but it’s another thing entirely to have someone completely swipe your content. Now don’t take this [...]

Because every business operates in different ways, the search engine optimization techniques that are employed are going to change based on the individual needs of the business.  While the campaigns themselves will vary to meet those needs, hit target goals and employ different tactics there are three ethical search engine optimization techniques that are beneficial [...]

Now, we dive back into the fray after a wonderful Easter of stuffing candy in our gullets and rolling around the house post-sugar coma.  We’re returning to examine the Noobish SEO tactics necessary to kick start (and sustain) any SEO/Marketing campaign. Still with me?  Put down the Twix bar and pay attention.  The Cadbury eggs [...]

If you’ve ever felt fed up and utterly confused over the search engine optimization (SEO) because of the “blah blah blah” that goes on or the unethical practices of some agencies then you are most certainly not alone.  It’s not an easy field to break into when you’re trying to examine the entire picture with [...]