Despite the dangers of Black hat SEO, there are still many who employ these practices in hopes of dominating in the search engine listing.  When you’re working with a new individual or agency to tackle your SEO, it’s important to emphasize that Black hat tactics aren’t permissible.  That’s easy to demand, but you may be [...]

SEO is a booming industry right now and a lot of business owners are beginning to fall in line more readily for optimizing their sites.  In particular, Ecommerce sites are seeing the benefits of optimization within their setups – especially on product pages. The question turning up though is: ‘how should a business handle expired [...]

If you have any interest in SEO at all (and you probably do, because you’re sitting there reading my blog) then you’ve likely been keeping your eye (thumb, toe, butt, face, mouth…everything) on the buzz circling HTML5.  Specifically, a lot of us are really curious about how it’s going to affect search engine optimization as [...]

I’ve come to the conclusion that you can train a monkey to do SEO for general website marketing, particularly on a global scale.  It’s getting easier to do with various types of automation ebooks peppering the net on marketing tactics (like the Ebook I’m offering in the sidebar for free). Perhaps I’m off key a [...]

I’ve had clients in the past address this concern with me, as well as business partners, when considering a partnership with an SEO agency.  The question is usually something like “What will happen when the SEO companies sees how well I’m doing, with the traffic and sales for certain keyword?” It’s a pretty common worry, [...]

I recently had a reader ask me in the comments if I thought that Meta Tags were still relevant when optimizing a site.  I considered a direct reply but figured a post stating my opinion on this would be a bit more helpful to others with the same query.  This reader also referred to me [...]

I recently had a discussion with an extremely frustrated business associate. He had been working with a firm that handles SEO for several weeks. Per his request, that firm had been managing all the back-end behind-the-scenes work for his site pages: cleaning up his site code, adjusting meta and title content, link building, analyzing his [...]

There are far too many Ecommerce sites that have diligently followed all the rules set forth for SEO yet still suffer from decreased site traffic and poor sales.  They spin their tires with little traffic, or higher traffic with no conversions.  For an Ecommerce site, streaming user traffic isn’t the ultimate goal.  While traffic is [...]

There are uncountable approaches to SEO that are market dependant and rely more on your own tactical map than any specific dictionary definition of how to go about marketing.  If you’ve been involved in marketing for any length of time now, then you know that variations in approach can mean the difference between success in [...]

SEO Companies are constantly on the lookout for new effective ways to market their clients and advance their link profile.  While the generation of inbound links is imperative in order to build an effective link profile, many companies (and even SEO firms) forget that the existing links that have already been created must be regularly [...]