As a result of a new tax created by Governor Jerry Brown Amazon has suspended its Associates program in the state of California. The result has been a disaster for Amazon affiliates and internet marketers as well as retailers who use Amazon’s infrastructure as a sales platform. Are Amazon over-reacting? Or does the new Governor risk alienating Silicon Valley?

People love to talk about SEO, especially business owners.  It’s become a buzz topic and many of the folks (especially small business owners) that catch wind of it will do the minimum that they’re aware of – which often consists of stuffing their website full of keywords. I’ve had many conversations with business owners that [...]

One would think that the days of spamming the search engines were nearing a close, and the type of search engine spam seen in the 90′s and at the turn of the millennium was long gone. But it seems with every new update and promise of a cleaner search environment from companies like Google, those [...]

The NYTimes may want to look in their own backyard before barking about the SEO of J.C. Penney

There is certainly no dearth of SEO companies and link farms crying themselves hoarse trying to elucidate the importance of the backlinks to the novice website owners. Although most experts suggest that link building should form an integral part of page rank improvement efforts, the million dollar question remains do backlinks still hold the same [...]

When it comes to supporting your on-page and link-building efforts, there’s nothing more appropriate or better than a soundly developed content marketing strategy.  Some may argue that content marketing is link building since you’re going for links but in my opinion content marketing is about more than just getting some links. It’s about thought leadership, [...]

Numerous articles have been written recently about the recent overhaul by Google in how it’s displaying local search results.  With all the opinions flying around you’re bound to have misconceptions and after reading a lot of the content it’s clear that there are many.  The primary misconceptions are in how the changes made by Google [...]

We’ve all heard it before: SEO is dead.  X social media is going to be the end of Y media site and Z is the next best thing since sliced bread.  Here we are however, several years into the social media and SEO race and…oh look all of those sites are still here and the [...]

Twitter is Massive!  …or is it? If you took a stab to guess the total number of people in the U.S. that use Twitter, what would be your guess?  You’d probably shoot for somewhere around 20-30%, as that seems to be the general consensus among a lot of people discussing the topic.  Some even consider [...]

The internet is never really happy with what it has.  “It” is always on the lookout for something better and far more complex.  For anyone in the business of marketing, it’s a hair-pulling trial trying to keep up with the continuous growing trends that shape the way we have to do business. There is one [...]